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Business Ideas

5 innovative tips to generate new business ideas in 2022



Among the most common problems faced by ambitious entrepreneurs is a lack of direction.

Every company starts with an idea. While most posts on the internet claim that ideas are everywhere, you may still have a hard time finding a great one.

Also, even if you think you have a strong concept in mind, you may consider alternative options and get confused about which one to follow.

For this reason, in this article you will learn important innovative tips to generate new business ideas that you can apply in 2022.

Let us begin.

1. Don’t overcomplicate the idea generation process

What most people don’t realize is,  viniendo con ideas  es un proceso fácil.

Si ya tiene un artículo o servicio en mente, el resto del proceso de generación de ideas solo se vuelve difícil cuando piensa en dos cosas:

  • Differentiating yourself from other brands that offer similar offers
  • The relevance and substance of your idea.

Overthinking these things will only complicate the idea generation process. To make things easier, you can try the following:

  • Ask your employees about it. They may have suggestions you never thought of.
  • Talk about your idea with friends and family. Additional inputs always help, especially if they are also in business.
  • Think like a customer. Reference your idea and imagine yourself as the client. What would make you buy the product or service?

Doing these things just means that there are additional considerations entrepreneurs need to make before embarking on a single project.

Como tu  estudia y mejora tu idea  with careful consideration and review, your concept will become more meaningful, innovative, and significant.

2. Camina con tus clientes

While we strive to understand the experience through the eyes of the consumer, sometimes we can’t simply because we know too much from inside the company.

It is difficult to distinguish between what we think the client perceives and  what the client actually experiences .

The idea is to put yourself in the customer’s shoes and see your company through their eyes. It is different from recognizing what you prefer and anticipate as a consumer.

3. Write down new ideas that come up as you work

Sometimes when you focus on something, thoughts and ideas suddenly come to you.

When this happens, writing them down is great for keeping them flowing. Record them immediately and write them down (or write them down) when you can.

4. Use brainstorming software to help you put your thoughts together

Generar ideas siempre ha implicado  lluvia de ideas :

It is a technique used by companies for a long time to discover unique and groundbreaking ideas. It is a method of solving problems, discovering new ideas and exploring new approaches.

5. Start an idea box for your colleagues and clients

An idea box is a great way to encourage your employees to offer their recommendations, views, concerns, and comments on any of the company’s upcoming projects and activities.

While traditionally known as a physical object, idea boxes today are set up digitally.

Launching an idea box is extremely helpful for companies looking to  promover el compromiso de los empleados , especially if it allows for anonymity. Employees can provide feedback on working conditions, processes, human resources and benefits, colleagues, or management.

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Business Ideas

How to Generate Business Ideas




  • Import ideas from abroad. Detect the moment when an idea that is working in another market can inspire you to import it into yours.
  • Adapt innovation to other sectors. If an application or technique has worked well in one field, why not implement it in another?
  • Observe the new social trends. Society is constantly changing, as are its needs. A market study will be the perfect ally to detect unexplored niches.
  • Locate needs not covered in the market. Identifying unsatisfied needs in the consumer is the main aspiration of any entrepreneur.Do you want to know what the needs of Consumers are?
  • Re-adapt existing products. Re-adapting any product that is already on the market implies improving it to successfully reach the consumer.
  • Pay attention to changes in legislation. Obviously changes in legislation modify behaviors and, therefore, give rise to new markets. An example can be found in the increase in the demand for hands-free kits for the car from the new DGT Road Safety Law .
  • Turn your hobby into a real business opportunity. We must discard the thought that a good business idea has to be revolutionary, since it may be more feasible than one thinks.

Some techniques to generate business ideas

  • Very fruitful ideas can come from an existing product on the market. Thus, by replacing some elements of an article it can be improved. An example of this is the famous Chupa Chups that arose from adding a stick to a candy.
  • Another technique is the elimination of attributes of the original product, while the inversion refers to modifying the contraption to its opposite form, such as, for example, the idea of ​​the pen corrector, which was born precisely because the previous one was conceived not to be able to be erased.
  • Exaggeration, on the other hand, has to do with changing the size or packaging, among others, of the original product. The two person bike is a good example. Finally, another technique is the reordering of product attributes.
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Business Ideas

4 steps to generate business ideas with innovation potential




  • The specialist in entrepreneurship and host of the FET program, Bruno Monteverde, comments on the four steps necessary to develop business ideas with potential for innovation that allow adding value to clients. 

Lima, July 23, 2021.- Currently there are various ventures in the market such as social, cultural and digital. According to the Institute of Economy and Business Development of the Lima Chamber of Commerce, in 2020 more than 235,000 companies were created in the country. However, most are launched without prior study and therefore do not have a relevant factor for their survival: innovation.  

According to the specialist in entrepreneurship and host of the CIDE-PUCP FET program , Bruno Monteverde, the strategy to develop a business idea with potential for innovation and that stands out from the rest consists of addressing the problems that no one else is observing. “Looking at markets where nobody is creating something new and launching a creative product or service that solves a customer need in a certain sector will lead this new entrepreneur to be a pioneer and gain an advantage over their competition,” he said.

And as every creative idea originates from previous research, for the specialist there are four steps to create business ideas with potential for innovation that generate value for the public that the future entrepreneur is targeting:

1. Analyze the inefficiencies of the market that will be entered 

The entrepreneur can launch a disruptive business in various areas, either in a sector that he does not know or by entering one in which he has experience, but it is very important to analyze what inefficiencies affect customers in those markets.

2. Talk to the future client

Once the problems of the market have been identified, a dialogue must be held with the future client about these shortcomings. With their help, the business idea will gain a necessary point to become innovative and will have value for its future users.

3. Create a relevant and creative idea

The previous two steps will give us specific details about what the market sector the new entrepreneur is targeting needs. The idea can lead to a technological or traditional solution, but it must add value and novelty.  

4. Correct implementation of the business idea

The host of the FET program, Bruno Monteverde, comments that the success of a business is not found in the idea, but in the implementation. It is necessary to create a good business plan and differentiate yourself with the help of marketing tools, design, customer service, etc. 

To conclude, the specialist comments that there are markets to which future entrepreneurs should be attentive: craft food and drink. “Businesses linked to sustainable production and the circular economy currently have great opportunities.”

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Business Ideas

How to generate business ideas? | Methods, steps and techniques




You can’t start a creative business if you don’t have an idea. But how to generate business ideas? Is there any technique that can help? We would all like to be the owners of the next ideas that dominate the market, but keep in mind that getting a great idea overnight, which also works in the market, is an almost impossible task.

That is, if we do not know the market we are facing, how can we create a successful idea? Don’t worry, there are several methods that can help us. Generating ideas and business projects does not have to be torture. Inspiration is everywhere. We just need to identify those opportunities to make our idea viable. Today we show you how to do it!

Having a business idea is the first step to start a project and become independent. For example, a business idea might come from a specific problem that needs solving or from creative inspiration while taking a shower . In any case, an idea is always the starting point of any business. Thus, to carry it out, it is often necessary to visualize it and develop it in a business plan . 

A good business idea is a conceptual approach to new business activities. These goals aim to create real benefits for selected target groups by solving problems or satisfying needs. To know how to generate business ideas, you must first be clear that it must have the following characteristics: 

  • Being unique
  • Have a high level of innovation
  • Being able to solve problems 
  • have high profitability

Of course, there is no universal way to generate a good business idea. There is also no magic formula to find them. However, there are still different methods that can be used while searching for a business idea. The first step in coming up with a business idea is to think about what your future customers need or want.  

Starting your own business must be a well thought out decision and, above all, well organized and designed. For this reason, when undertaking the most important thing from the beginning is to know how to generate business ideas. In addition, your idea must be clear and concrete, because it will be the pillar of a great project. 

To put an end to the blocks that do not allow you to achieve success, there are countless strategies to generate business ideas, both individually and collectively. With this, in addition to being able to overcome this obstacle and carry out your project, you will be able to master it so that everything goes well. 

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